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- Media & Information Kit
- Recommended Practices
- Advocacy & Issues
- Papers
- Order AICE Bid Form
- Bid Form Glossary
- Bidding & Estimates
- Payment Guidelines
- Cancellation/Postponement
- Overages
- Intermediate Materials
- Negative Insurance
- Direct Payment & Insurance Riders
- New York State Sales Tax
- New York State Direct Payment
- Links
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AICE is actively involved with the challenging issues facing our business and the industry at large. The Association represents its membership to the advertising industry through close relationships with other trade associations and is a strong, clear voice in establishing industry-wide bsuiness practices and policy standards.
- COMMERCIAL ADVERTISING LOUDNESS MITIGATION ACT
- "The CALM Act: HR 1084, December 16, 2009" (PDF)
"To require the Federal Communications Commission to prescribe a standard to preclude commercials from being broadcast at louder volumes than the program material they accompany."- "A/85 - Techniques for Establishing and Maintaining Audio Loudness for Digital Telebision"
This Recommended Practice provides guidance to broadcasters and creators of audio for ATSC high-definition (HD) or standard-definition (SD) television content. It recommends production, distribution, and transmission practices needed to provide the highest quality audio soundtracks to the digital television audience. This Recommended Practice focuses on audio measurement, production, and postproduction monitoring techniques, and methods to effectively control loudness for content delivery or exchange. It recommends methods to effectively control program-to-interstitial loudness, discusses metadata systems and use, and describes modern dynamic range control. www.atsc.org - FILE-BASED WORKFLOWS AND HD PRODUCTION
- "File-Based Workflows" (PDF)
A brief discussion of post-production implications of file-based production and an explanation of the updated AICE bid form and glossary.- "Shooting HD With File-Based Cameras" (PDF)
An overview of the file-based production process, its applications and implications. - AGENCY IN-HOUSE EDITING
- "Bidding. Under the Radar?" (PDF)
An AICE paper which discusses the impact of agency in-house editing on fair business practices and the potential impact on the effectiveness of advertising.- "An open letter to advertisers from AICE" (PDF)
An open letter to advertisers which appeared in Brandweek, September 28, 2009.- "Editors and Editinig" (PDF)
An guest blog post by Burke Moody, Executive Director, AICE, which appeared on the Boards web site in October, 2009.- "And now...McEditing"
An op-ed piece by Nancy Vonk, Chief Creative Officer at Ogilvy & Mather, Toronto which appeared in Boards Magazine in September, 2007.
